Mobile marketing has really improved strategies in digital marketing for business owners and affiliate marketers. The infographic shows the influence of smartphones in strengthening online advertising and promotional campaigns since individuals are more comfortable surfing the net and searching queries without having to own a desktop.
Recently, search engines have become more obsessed with good user experience on a mobile view than a desktop view. Google’s on-page optimization is often times, 80% successful, if snippets or thumbnails are well optimized for mobile devices (including the webpage itself).
The aim is to help affiliate marketers get acquainted with the benefits of targeting more mobile users, rather than desktop users while running a PPC campaign or any other type of digital promotions.